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HAIR CARE IS HERE SHOP THE COLLECTION

HAIR CARE IS HERE SHOP THE COLLECTION

FREE STANDARD SHIPPING ON ORDERS $75+

FREE STANDARD SHIPPING ON ORDERS $75+

What Drives Us

ROOTED IN TRADITION

AAVRANI honors our founder's Indian heritage and celebrates Ayurvedic tradition through the time-tested ingredients infused into each product like turmeric, neem, and ashwaganda, while packaging them in easy-to-use daily rituals for your best skin and hair.

SCIENCE BACKED

Each AAVRANI formula is thoughtfully crafted with a blend of science-backed ingredients that deliver results. With advanced ingredient technology like our patented bond complex and turmeric stem cells, our products are clinically-proven to deliver on their promises.



CONSCIOUSLY FORMULATED

We hold our products to a high standard, which is why each formula is made with clean, thoughtfully sourced ingredients. Our products are not only gluten-free and cruelty-free, but are also pregnancy safe so you can confidently add them to your daily routine.

MADE FOR EVERYONE

Our products are designed and tested for all. AAVRANI transcends boundaries with effacicious products that work effectively to address all skin and hair concerns no matter type, texture or color.

Our Formula Philosophy

CRUELTY FREE

PARABEN FREE

CLINICALLY PROVEN

Ancient Formulas

CLEAN INGREDIENTS

We're proud to announce that all of our hair care formulas are now available on Sephora.com.
Shop on sephora

A Note From Rooshy, Founder and CEO

As a first generation Indian-American growing up in the suburbs of Detroit, I grew up bouncing back and forth between cultures — too Indian or too American at any given point in time. Wanting to fit in, I worked to shed my Indian heritage, but of the Indian traditions I preserved were the timeless beauty rituals I practiced with my mom and grandmothers.


As I got older, I realized there was something special to my culture's ancient traditions: Ayurvedic wisdom, passed down many generations of women because they actually worked. And so the story of AAVRANI begins.


I created AAVRANI in 2017 to unite highly-coveted Indian hair and skin secrets with modern science so that the power of Ayurvedic beauty can be shared and enjoyed around the world. With AAVRANI, I've been able to honor and celebrate the duality of my two worlds — clinically-proven, modern-day routine and ancient, all-natural rituals — and deliver that magic to you. Thank you for giving me the opportunity to do that.


xo,
Rooshy
Founder and CEO, AAVRANI

@rooshyroy

How AAVRANI Gives Back

AAVRANI supports young women's education in India through our partnership with the Shanti Bhavan School. This program empowers children from impoverished backgrounds via educational intervention, offering individual attention to every aspect of a child's upbringing — from emotional development to physical fitness to cognitive growth.


Since 2018, AAVRANI has pledged to donate 2% of annual proceeds to Shanti Bhavan. Every single purchase helps us give back, and contributes to our collective mission around fostering confidence, community, and personal growth.

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Where science meets Ayurveda to bring you highly efficacious hair and skin care solutions.

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